Search Console: Queries, Pages, Trends, and Opportunities in One Place
Use the Search Console page to see overview metrics, daily trends, top queries and pages, device and country breakdowns, and opportunities—all tied to your property. Improve CTR and rankings for more traffic.
The Search Console page (visible when you’ve connected Google Search Console in Settings) brings GSC data into BearAudit: clicks, impressions, CTR, position, and breakdowns by query, page, device, and country. Using it in the app lets you prioritise SEO work on the queries and pages that already drive—or could drive—search traffic.
Sections and how to use them
Overview
The Overview section usually shows:
- Date range — Start and end date for the data (e.g. last 30 days). You can change it to compare periods.
- Summary metrics — Total clicks, impressions, average CTR, average position. Often with comparison to the previous period (e.g. +10% clicks) so you see trend at a glance.
- Quick links — To Trends, Queries, Pages, Breakdowns, or Opportunities.
Use the overview to confirm the property’s GSC connection and to see whether search performance is improving or declining before diving into details.
Trends
Daily (or weekly) trend charts show clicks, impressions, CTR, or position over time. Use them to:
- Spot drops or spikes and tie them to site changes (e.g. migration, algorithm update).
- See seasonal patterns and plan content or campaigns.
Queries
A table or list of top search queries that triggered impressions and clicks for your property. Typical columns:
- Query text.
- Clicks, impressions, CTR, position.
- Change vs previous period (if available).
How to use: Find queries with high impressions but low CTR—improve titles and descriptions for those pages to capture more clicks. Find queries with good position but few clicks—optimise snippets. Use this list to prioritise which pages to fix in Verifications and Webpages.
Pages
Top pages by clicks or impressions. For each page you often see:
- URL (and sometimes page title).
- Clicks, impressions, CTR, position.
- Option to open in app (page viewer) or in browser.
How to use: Protect and improve high-click pages (fix any issues in Verifications). Grow impressions for high-impression, low-CTR pages by improving meta and content. Use “open in app” to jump straight to the full audit for that URL.
Breakdowns
- By device — Desktop, mobile, tablet. Focus on the device that drives most traffic or has the worst CTR/position.
- By country — See which regions send search traffic. Useful for localisation and hreflang checks.
Use breakdowns to prioritise device-specific or country-specific fixes (e.g. mobile usability, local content).
Opportunities
Some integrations surface opportunities—e.g. queries where you rank on page 2–3 (positions 11–20) and could move to page 1 with small improvements. Use these to pick quick wins: improve title/description or add a bit of content and re-check.
Export
Export to CSV (when available) lets you download query or page data for reporting or external analysis. Use it to track progress over time or share with stakeholders.
How the Search Console page helps traffic and SEO
- Data in one place — No need to switch to GSC for every check; you see search performance next to your crawl and verification data.
- Prioritise by impact — Focus on queries and pages that already get impressions or clicks so your fixes have the biggest effect on traffic.
- CTR and position — Improve snippets (meta title/description) for high-impression, low-CTR pages to turn visibility into clicks; improve content and links for queries where you’re just below page 1.
- Trends and breakdowns — React to drops and double down on what works by device and country.
Use the Search Console page after connecting GSC in Settings, and revisit it after each crawl or major change. Combine with the Dashboard (for GSC summary), Action plan (for prioritised tasks), and Verifications (to fix the pages that drive search traffic).